NTEN webinar - Leveraging Open Platforms

November 12, 2007

Web 2.0, Social Media and the New Web: Leveraging Open Platforms

A nonprofit's ability to collect the data it needs and personalize the feedback it gives to constituents is becoming more critical with the growth of new Web applications that generate additional constituent data.

Forget workarounds. Think Open.

Open APIs and extensions allow nonprofits to link existing data and applications in new ways to deliver totally unique solutions. This webinar is led by Tom Krackeler, VP of Product Management at Convio, Inc., to learn why open platforms, products and tools are essential for nonprofit marketing in today's Web 2.0 world -- and in the future.

In this webinar, Tom highlights how organizations are using new approaches to conduct more effective online marketing:

  • Learn how open APIs and extensions can help nonprofits tailor communications within micro-applications and on third party sites without disruptive page reloads;
  • improve list building and fundraising opportunities by engaging supporters where they "live" online;
  • and externalize fundraising and actions to third party properties.

Webinar Recording Available Soon!

 


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