IRC: Video Integration

Like many nonprofit organizations, The International Rescue Committee has begun to integrate multimedia content into their campaign strategies, providing a rich experience for Web site visitors seeking information on their various efforts around the world.

Solution

To support their needs, The IRC chose Convio CMS to power their Web site and integrate streaming video from third-party sites like YouTube.  Each video is stored as an entry in the content type designative specifically for multimedia, allowing The IRC web staff to develop new content supporting their campaign initiatives and have each relevant video related automatically, delivering a rich visitor experience with minimal effort by staff.

About The IRC

Founded in 1933, the IRC is a global leader in emergency relief, rehabilitation, protection of human rights, post-conflict development, resettlement services and advocacy for those uprooted or affected by violent conflict and oppression.